Your network is your sphere of influence. ~ www.jaywren.com

Creating Relationships with Influencers

Your network is your sphere of influence. ~ www.jaywren.com

One powerful way to gain recognition is to have influential people write or talk about you. If you know people in any form of media, consider whether those people might help you gain recognition. A simple technique that I used at one time was to have a local television station interview me when I had any product that they might consider newsworthy.

You don’t need to use the media to announce your career move. Such actions might cost you your job. However, perhaps you are involved in community or professional activities. Let’s say, for example, you are attending a trade show. You might offer to serve as a source of information about the show. Simply letting the media know you are available as a source of information might give you public exposure as an expert.